Analysis on Development Status and Competition Pattern of Heavy Duty Conveyor Belt Industry in China

Basic Description

Heavy duty conveyor belt (also known as rubber conveyor belt) is mainly made of all kinds of modified natural rubber, synthetic rubber and special rubber.

Rubber conveyor belt can be continuous, high efficiency, large inclination transportation, also has the advantages of safe operation, simple use, easy maintenance, low freight, can shorten the transportation distance, reduce the cost of the project, save manpower and material resources. There are many types of rubber conveyor belts, which can be classified according to functional characteristics, skeleton materials and product shapes.

From the perspective of industry supply, China's rubber (heavy duty) conveyor belt production capacity in 2019 is about 930 million square meters, mainly because the conveyor belt enterprises that have released new investment and construction plans in the future are limited, and most of them are expansion and merger and reorganization of the original enterprises to improve production capacity, and the increase of production capacity is slow.

At the same time, heavy duty conveyor belt is a typical low inventory products, the enterprise's small amount of inventory is basically not circulation inventory, low inventory level.

From the market demand of the heavy duty conveyor belt industry, China's rubber conveyor belt consumption in 2019 is about 467 million square meters, down 1.49% year on year.

This is mainly due to the increase in the price of raw materials such as iron ore in the steel industry in 2019, which leads to the increase in the cost of the steel industry and squeezes the business performance of enterprises in the industry, thus leading to the decline in the demand for conveyor belt in the steel industry.

At present, the heavy duty conveyor belt production enterprise is numerous, in addition to the advantages of industry enterprises, other enterprises on a smaller scale, but the supply side of the structural reform in recent years, to accelerate the industry reshuffle, eliminate a large part of low-end, informal conveyor belt manufacturers, making heavy conveyor belt to further improve the industry concentration, industry began to enter the period of transformation and upgrading.

It is worth noting that the market segment competition of different products in the industry appears to be differentiated to a certain extent. Due to the low degree of differentiation of middle and low-end products, the competition is very fierce. The competition of high performance and high specification products is less intense. And some products with high technical content, because of high technical barriers, fewer market participants.

Rubber (heavy duty) conveyor belt industry downstream application areas are concentrated, mainly used in the transport of heavy materials, its main application fields include the traditional coal, steel, cement, port and power and other five industries. The coal industry's heavy duty conveyor belt demand accounts for about 50%, followed by the steel industry, accounting for about 20%, the rest of the application fields are cement, thermal power generation and port transportation, etc.